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/ Case Studies

Racepro - Racing Solutions

Digital Transformation

E-commerce B2B

Backoffice para gestão de conteúdos

UI / UX Design

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Driven by the passion for 2 wheels

The company born in 2005 under the name Crosspro is dedicated to the production of protections and accessories for vehicles of 2 and 4 wheels. The high demand for its products, passion and knowledge of the sport, led the founders to create the brand Racepro with a wide range of high quality products and very competitive prices. Our partnership is based on a permanent monitoring and continuous evolution of the work developed and implemented.

Image Racepro Website 2

Website development and B2B e-commerce

The growth of Racepro as a private label also required the development and expansion of the brand in what concerns its digital presence. The constant demand for quality products, combined with the desire to reach out, has catapulted the brand into an impressive B2B business. Between Portugal mainland and islands, there are already more than 750 shops that trust Racepro and its equipment and products.

Image Racepro Website 2

Focus on the end-user experience

Being a B2B business, besides the commercialization of products, most of Racepro's clients are also mechanics or assemblers, so the use of the online store had to be practical and agile in order to meet the needs of the respective activity with special focus on the use of mobile devices.

As such there was special care in the way the product shows were designed, as well as the whole process of tracking orders and a filtering system of results and respective navigation intuitive and practical.

Image Racepro Website 3
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Prints Mobile 3

Easier information management

With the number of Racepro products, equipment and parts, it was important to facilitate the content update simultaneously in all work platforms.

The API created allows Racepro to manage product information in its own ERP, so it is sent to our system and finally converted to the website, thus facilitating the management of product information in an automated and competent way.

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